After the announcement that Under Armour would be the new athletics apparel partner and sponsor for the Varsity Blues in late May, the hype for the famous brand has increased across campus. With Blues athletes sporting their fresh track wear and uniforms, there is no doubt that Under Armour has become a significant presence on campus.
On Thursday, September 13, the Under Armour team brought fitness training and athletic events to U of T, as Back Campus was transformed into a state-of-the-art workout studio with a massive stage. Under Armour symbols were proudly worn by participating students and fitness instructors alike.
The yellow and black #WillFindsAWay signs were scattered around, separated by the sea blue U of T shirts handed out to participants. #WeareTO was also a huge sign, flying in the air.
The day started out with drop-in events such as dodgeball, yoga, soccer, and volleyball, but ended with three sessions of bodyweight fitness classes.
The bodyweight fitness classes were packed with students and athletes alike, taking a much needed break from their first week of studies to stretch and move around.
The fitness classes, led by a very motivational fitness coach, started with basic stretching and moved into more complex moves, providing participants with a good challenge. At one point, U of T mascot True Blue decided to take a shot at some of the moves.
Although the sponsorship from Under Armour as the official sportswear brand of U of T may seem like it is only an opportunity for Varsity Blues athletes, it is events like these that help make athletics more accessible to the regular, everyday student.
The space was inclusive and inviting, with people of all abilities and fitness levels joining in.
Whether a participant was there for an intense workout or just for a fun activity to break up a busy day, it’s doubtful that anyone left the field without a smile on their face.